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People believe in marketing less than any other time in history as customers continue to lose trust in many brands and trends.

To alleviate this pressure, many marketers are looking for organic growth—the holy grail of channels that comes with high levels of trust, reduced acquisition costs and exponential scaling.

By the end of this guide, you will be able to create a structured advocacy program that helps fuel organic growth and turns one pound into five more.

To alleviate this pressure, many marketers are looking for organic growth—the holy grail of channels that comes with high levels of trust, reduced acquisition costs and exponential scaling.