Brand Advocacy

Repost

What is Repost? Learn the meaning of Repost in brand advocacy and marketing. Understand how Repost works, why it matters and how it supports growth with Duel

Definition

A repost is the act of sharing someone else's content to your own audience on a social platform, often while crediting the original creator. Reposts help extend content visibility, amplify advocacy, and reinforce community participation.

Brands often encourage reposting of user-generated content or ambassador posts as part of advocacy strategies. Reposting can build authenticity and deepen connections with audiences.

Example sentence

“The brand reposted an ambassador’s product review on its main Instagram page, sparking increased engagement.”