Marketing channels become increasingly competitive. ROAS is bottoming out. You’re finding yourself fighting against algorithms.

This guide explores how Nike, Lucy & Yak and Rapha convert customers into fans, to build incredible communities that drive millions in revenue - and how you can do the same.

Specifically, the guide covers:

  • The brand's community-building initiative 
  • How it works
  • The numbers (how they monetize it)
  • How you can steal it

And it’s easier than you think.

Download the ebook now

You'll learn: 

How Nike gamified their way to an 18% increase in revenue 

The brand that brings in over $40bn in revenue a year, without breaking a sweat.

How Rapha's community-driven program earns them over $1.8m a year 

The biking apparel brand that is just as competitive as the sport it caters to. 

How Lucy & Yak's laser-focussed  community strategy catapults revenues to $28.3m

The organic fashion brand that burst onto the scene with its colorful dungarees. 

Download the ebook now 

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