Home Brand Advocacy Glossary Community management

Brand Advocacy

Community management

What is Community management? Learn the meaning of Community management in brand advocacy and marketing. Understand how Community management works, why it matters and how it supports growth with Duel

Definition
Example sentence
Related Terms

Definition

Community management is the practice of building, nurturing, and moderating a brand’s audience across online platforms and offline spaces. It involves engaging with members, responding to queries, facilitating conversations, and encouraging content creation and advocacy.

Community managers act as a bridge between the brand and its supporters, helping to maintain brand tone, enforce guidelines, and foster a sense of belonging. Effective community management drives retention, satisfaction, and organic promotion.

Example sentence

“The community management team ensured that ambassadors felt valued and supported through consistent communication and recognition.”

Advocacy Marketing
Brand loyalty
Community Engagement
Member activation
Relationship management
Social media moderation

Community Engagement Content creator

Brand Advocacy

Community management

Contents

Definition

Example sentence

Want to transform your customers into your biggest acquisition channel?

Get in
Touch

Request a demo

Brand Advocacy

Community management

Contents

Definition

Example sentence

Related Terms

Want to transform your customers into your biggest acquisition channel?

Get inTouch

Get in
Touch