Brand Advocacy

Resonance

What is Resonance? Learn the meaning of Resonance in brand advocacy and marketing. Understand how Resonance works, why it matters and how it supports growth with Duel

Definition
Example sentence

Definition

Resonance measures the emotional impact, memorability, and cultural relevance of content or messaging. It reflects how deeply content connects with its intended audience, often influencing sharing behaviour and long-term brand perception.

In advocacy marketing, resonance is achieved through storytelling, authenticity, and values-based communication. Content with high resonance not only attracts attention but also inspires loyalty and advocacy.

Example sentence

“The campaign’s message resonated with customers who value sustainability, resulting in widespread sharing and organic growth.”

Repost Sentiment

Brand Advocacy

Resonance

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Definition

Example sentence

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Brand Advocacy

Resonance

Contents

Definition

Example sentence

Want to transform your customers into your biggest acquisition channel?

Get inTouch

Get in
Touch